Thoughts

Where I put my thoughts when pixels aren’t enough.

Notes on design, clarity, and the small things that shape how I work.

person inside Apple bulding

UX design

Apple and Google don’t care about your product’s UX

Why strictly following guidelines is a safety net for juniors, but a trap for product growth.

closeup photo of gray chronograph watch

Design roles

Designing for a 3-second attention span

What this new pattern actually changes in Product design

black laptop computer on brown wooden table

AI & design

How AI changed the way I design

AI didn’t make me faster — it made my design thinking more precise.

a black boat with white text

Product thinking

Metrics: How to know if the design worked

Design driven only by metrics loses context, nuance, and meaning.

hats are lined up on a shelf against a white wall

Design roles

Designers can't (and shouldn't) do everything.

Trying to do everything doesn’t make designers more valuable.

home

home

Thoughts

Where I put my thoughts when pixels aren’t enough.

Notes on design, clarity, and the small things that shape how I work.

person inside Apple bulding

UX design

Apple and Google don’t care about your product’s UX

Why strictly following guidelines is a safety net for juniors, but a trap for product growth.

person inside Apple bulding

UX design

Apple and Google don’t care about your product’s UX

Why strictly following guidelines is a safety net for juniors, but a trap for product growth.

closeup photo of gray chronograph watch

Design roles

Designing for a 3-second attention span

What this new pattern actually changes in Product design

closeup photo of gray chronograph watch

Design roles

Designing for a 3-second attention span

What this new pattern actually changes in Product design

black laptop computer on brown wooden table

AI & design

How AI changed the way I design

AI didn’t make me faster — it made my design thinking more precise.

black laptop computer on brown wooden table

AI & design

How AI changed the way I design

AI didn’t make me faster — it made my design thinking more precise.

a black boat with white text

Product thinking

Metrics: How to know if the design worked

Design driven only by metrics loses context, nuance, and meaning.

a black boat with white text

Product thinking

Metrics: How to know if the design worked

Design driven only by metrics loses context, nuance, and meaning.

hats are lined up on a shelf against a white wall

Design roles

Designers can't (and shouldn't) do everything.

Trying to do everything doesn’t make designers more valuable.

hats are lined up on a shelf against a white wall

Design roles

Designers can't (and shouldn't) do everything.

Trying to do everything doesn’t make designers more valuable.

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